European iOS developers can begin testing alternative app stores 

Apple this week began implementing its controversial plans to comply with the EU’s Digital Markets Act (DMA), allowing developers to now submit alternative app stores and external apps via App Store Connect.

This development comes amid Apple's efforts to meet the DMA requirements by March 2024. With the deadline looming, Apple is taking proactive steps to enable developers to test their apps and marketplaces ahead of time.

In an update on its developer website, Apple...

9 February 2024 | API

Apple opens registrations for next App Store Sessions

Apple developers wanting to optimise their listing and marketing strategies can now register for the next round of App Store Sessions.

The sessions connect developers with Apple’s experts to learn more about all things App Store, including:

Improving your listing pagesAttracting customersTesting marketing strategiesImplementing subscriptionsSuccessfully using TestFlight for beta tests

App Store Sessions were first introduced in February to significant interest. They...

27 July 2022 | Analytics