European iOS developers can begin testing alternative app stores 

Apple this week began implementing its controversial plans to comply with the EU’s Digital Markets Act (DMA), allowing developers to now submit alternative app stores and external apps via App Store Connect.

This development comes amid Apple's efforts to meet the DMA requirements by March 2024. With the deadline looming, Apple is taking proactive steps to enable developers to test their apps and marketplaces ahead of time.

In an update on its developer website, Apple...

9 February 2024 | API

Developers can seek guidance from Apple on EU App Store changes

Apple has announced that it will allow developers to request consultations to discuss upcoming changes to the iOS App Store in compliance with the European Union's new Digital Markets Act (DMA).

The DMA, for a quick primer, is a sweeping set of antitrust regulations aimed at reining in the market power of Big Tech giants like Apple. 

The consultations offered by Apple – which can be either online video meetings or in-person sessions at an Apple lab in Cork,...

2 February 2024 | App Stores

Google adds iOS and Android simulators to Project IDX

Google has added iOS and Android simulators directly within its cloud-based developer workspace, Project IDX. 

The search giant launched Project IDX six months ago as an experimental tool to streamline full-stack, multiplatform app development. It consolidates the complex workflows traditionally associated with building mobile and web apps into a single, collaborative environment.

Pasquale D’Silva, developer of the AI-powered content creation app Tanaki built with...

26 January 2024 | Android

Russia claims Apple has paid $13.4M antitrust fine

Russia's Federal Antimonopoly Service (FAS) claims that Apple has paid a $13.4 million fine relating to anti-competitive practices.

According to Russian news agency TASS, the fine – originally levied at 1.2 billion rubles (then worth $17.4 million) in September 2022 – was confirmed as received by Russian authorities.

"On January 19, 2024, Apple paid the fine. The money was received by the government of the Russian Federation," said the FAS.

The fine stems...

23 January 2024 | App Stores

Apple may enable sideloading in Europe ‘in the coming weeks’

Apple is reportedly planning to allow iPhone and iPad users in Europe to install apps from third-party app stores—potentially within a matter of weeks. 

The move from Apple comes in response to mounting regulatory pressure from European lawmakers demanding more competition in the app ecosystem.  

According to Apple insider Mark Gurman in Bloomberg’s “Power On” newsletter, Apple engineers are racing to launch support for app sideloading on European iOS...

16 January 2024 | App Stores

App Store antitrust case is ‘firing on all cylinders’

Jonathan Kanter, the head of the Department of Justice's antitrust unit, is intensifying the case against Apple over its App Store policies.

According to the Financial Times, Kanter – who assumed the role in November 2021 – has stated that the investigation is now "firing on all cylinders."

For years, regulators, businesses, and enforcers have sought to dismantle Apple's tightly integrated iOS ecosystem. Despite Apple's staunch defence, recent developments indicate a...

2 January 2024 | App Stores

Mobile game ‘mortality rate’ hits 83% within three years

A new whitepaper titled "Good Games Don't Die" reveals that 83 percent of launched mobile games fail within three years.

The study, conducted by revenue growth engine SuperScale, polled 500 developers across the US and UK to uncover issues plaguing the $96.2 billion mobile gaming industry.

The report unveils a catch-22 where 78 percent of developers prefer building new games despite a critical 43 percent failure rate during development alone.

This trend...

22 November 2023 | Android

Apple will plough $1B annually into AI after being ‘caught off guard’

In response to rapid AI advancements, Apple is set to plough $1 billion annually into the development of competing solutions.

Executives at Apple have reportedly expressed concerns about falling behind competitors, particularly in the wake of innovations driven by AI models like GPT.

CEO Tim Cook confirmed Apple's commitment to generative AI in a recent statement, acknowledging the need to catch up with the evolving market. The company, which was reportedly "caught off...

23 October 2023 | Artificial Intelligence

Apple introduces new metrics in Push Notifications Console

Apple’s latest announcement for developers promises deeper insights into the performance of push notifications for their apps.

The new feature, added to the Push Notifications Console, was initially introduced at the Worldwide Developers Conference (WWDC) in June. The feature is now rolling out to offer developers a more comprehensive view of their push notification delivery metrics.

The upgraded Push Notifications Console now incorporates detailed metrics for...

20 October 2023 | Developer

Apple plans to upgrade search capabilities with ‘Pegasus’

Apple is reportedly looking to integrate its "Pegasus" internal search engine into the App Store and other applications.

The report comes via Apple insider Mark Gurman in his latest Power On newsletter for Bloomberg.

Apple's venture into advanced search technology began with the introduction of upgrades to its Spotlight search feature in iOS 14 and iPadOS 14. This enhanced feature enabled users to search for web results, documents, and surface details from...

2 October 2023 | App Stores