marketing Archives - Developer Tech News https://www.developer-tech.com/news/tag/marketing/ Gaming, Apps, HTML5, Java, PHP, C#, .net, IOT Wed, 05 Oct 2022 16:31:37 +0000 en-GB hourly 1 https://www.developer-tech.com/wp-content/uploads/sites/3/2020/09/dev-icon-60x60.png marketing Archives - Developer Tech News https://www.developer-tech.com/news/tag/marketing/ 32 32 How to effectively leverage in-app stories for marketing campaigns https://www.developer-tech.com/news/2022/oct/05/how-effectively-leverage-in-app-stories-marketing-campaigns/ https://www.developer-tech.com/news/2022/oct/05/how-effectively-leverage-in-app-stories-marketing-campaigns/#respond Wed, 05 Oct 2022 16:31:19 +0000 https://www.developer-tech.com/?p=43898 Over 2.5 billion, or close to a third of the world’s population, spend time watching stories on apps like Instagram, TikTok, Facebook, or Snapchat every day. Now that is testimony to the fact that there’s massive potential for businesses to utilize the function, tell compelling brand stories, and capture customers they may have not been... Read more »

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]]> https://www.developer-tech.com/news/2022/oct/05/how-effectively-leverage-in-app-stories-marketing-campaigns/feed/ 0 Apple opens registrations for next App Store Sessions https://www.developer-tech.com/news/2022/jul/27/apple-opens-registrations-next-app-store-sessions/ https://www.developer-tech.com/news/2022/jul/27/apple-opens-registrations-next-app-store-sessions/#respond Wed, 27 Jul 2022 11:04:44 +0000 https://www.developer-tech.com/?p=43664 Apple developers wanting to optimise their listing and marketing strategies can now register for the next round of App Store Sessions. The sessions connect developers with Apple’s experts to learn more about all things App Store, including: Improving your listing pages Attracting customers Testing marketing strategies Implementing subscriptions Successfully using TestFlight for beta tests App... Read more »

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]]> https://www.developer-tech.com/news/2022/jul/27/apple-opens-registrations-next-app-store-sessions/feed/ 0 HUMAN partners with InMobi to help tackle in-app ad fraud https://www.developer-tech.com/news/2021/aug/25/human-partners-inmobi-help-tackle-in-app-ad-fraud/ https://www.developer-tech.com/news/2021/aug/25/human-partners-inmobi-help-tackle-in-app-ad-fraud/#respond Wed, 25 Aug 2021 10:28:52 +0000 https://developer-tech.com/?p=40848 Cybersecurity firm HUMAN Security has partnered with mobile advertising giant InMobi to help tackle fraudulent behaviour. Mobile is projected to account for 75 percent of global ad spend by the end of 2021—offering huge opportunities for the industry, but also making it a major target for cybercriminals. Kunal Nagpal, SVP and General Manager of the... Read more »

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]]> https://www.developer-tech.com/news/2021/aug/25/human-partners-inmobi-help-tackle-in-app-ad-fraud/feed/ 0 Twilio Segment’s dev toolkit simplifies differentiated customer experiences https://www.developer-tech.com/news/2021/aug/20/twilio-segment-dev-toolkit-simplifies-differentiated-customer-experiences/ https://www.developer-tech.com/news/2021/aug/20/twilio-segment-dev-toolkit-simplifies-differentiated-customer-experiences/#respond Fri, 20 Aug 2021 09:47:11 +0000 https://developer-tech.com/?p=40804 Twilio has introduced a new developer toolkit for its customer data platform Segment to simplify the delivery of differentiated experiences. The toolkit promises to provide companies with the most powerful data collection and integration capabilities on the market. Peter Reinhardt, CEO of Twilio Segment, said: “Every company is investing and innovating in digital customer engagement... Read more »

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